Job Description

Senior Paid Social Media Buyer

About Porter Media

Porter Media is a performance-marketing agency specializing in paid social, search advertising, email, and SMS marketing. We are passionate about building scalable strategies for our clients while maintaining a culture of accountability, creativity, and excellence. If you're ready to make a real impact and thrive in a fast-paced environment, we want to hear from you.

Role Overview

As a Senior Paid Social Media Buyer at Porter Media, you will be a go-to expert on Meta advertising. You'll lead strategies for our clients, analyze data, test creative ideas, and continuously optimize campaigns to achieve outstanding results. Your focus will be on creating performance-driven strategies, solving challenges, and building strong client relationships through clear communication and transparency.

What You’ll Do

• Lead Meta Advertising Campaigns : Strategize, execute, and optimize campaigns across Meta platforms to exceed client KPIs.
• Analyze Data and Innovate : Use historical data and trends to guide decision-making and improve campaign performance.
• Test and Scale : Conduct multivariate tests to identify winning creative and audience combinations, scaling successful strategies.
• Problem-Solve : Take ownership of challenges, pivoting when needed to find solutions and ensure success.
• Collaborate : Work closely with clients, designers, and your team to align on goals and deliver exceptional results.
• Communicate Effectively : Provide clear, timely updates and insights to clients and internal stakeholders.

What We’re Looking For

This role is for someone who:

• Embodies Our Values : You set the standard for excellence, approach challenges with curiosity, and take ownership of outcomes.
• Is Data-Driven : You make informed decisions based on analysis and trends, not guesses.
• Thrives in Fast-Paced Environments : You’re adaptable, proactive, and unafraid to take calculated risks.
• Communicates Clearly : Whether it’s reporting to clients or collaborating with the team, your communication is professional and to the point.
• Seeks Growth : You’re committed to refining your skills, staying ahead of industry trends, and contributing to team success.

Qualifications

• 2-4 years of experience managing paid social campaigns with budgets of $350,000+ annually.
• Proven expertise in Meta Ads Manager and Shopify
• Strong understanding of forecasting budgets and optimizing for ROAS.
• Experience with project management tools like ClickUp is a plus.
• Exceptional organizational skills and attention to detail.
• Ability to manage multiple priorities while maintaining focus on results.

Success Metrics

• Campaign Performance : Consistently meet or exceed client KPIs.
• Testing and Iteration : Regularly implement and refine tests to enhance outcomes.
• Client Relationships : Build trust through clear communication and delivering on promises.
• Leadership : Support junior team members and contribute to a collaborative work environment.

What’s In It for You

• Salary : $70,000 - $90,000 annually
• Flexibility : Work remotely and manage your time effectively.
• Growth Opportunities : Join a team committed to your professional development.
• Health Benefits : Yearly allowance to allocate towards health, dental, and vision coverage.

Why Porter Media?

At Porter Media, we believe in setting the standard, driving value, and fostering excellence. We’re committed to empowering our team and clients to achieve their goals and push boundaries. Join us to build something exceptional.

If this is you, apply today.

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